SIX AM Group needed to evolve beyond an outdated WordPress site that was limiting both their brand presence and their editorial workflow. Their team was managing a large archive of high-performing content, but the backend experience had become cumbersome for authors and difficult to scale. At the same time, any rebuild carried major risk: the site's search visibility and SEO authority had to be preserved throughout the transition, with no disruption to traffic or discoverability. They required a solution that could modernize the experience, improve performance, and support long-term growth—without sacrificing the foundation they had built over more than a decade of publishing.

Minute.tech developed a fully custom CMS and publishing platform tailored specifically to SIX AM Group's editorial process. After early prototyping revealed SEO limitations with a traditional single-page application approach, we transitioned the build to Next.js to ensure server-rendered performance and search-friendly architecture. Working in weekly sprints, we collaborated closely with the SIX AM team to ship core features quickly, including streamlined article creation, editing, and content migration tools. Once the platform was stable and thoroughly tested, we executed a smooth transition off WordPress and launched the new site with zero major issues—delivering a sleek, scalable foundation built for the future of their content and community.